Woman posing in white cover up and beach bag in a sandy pathway.

To Bettes, with love.

We're a woman-owned business on a mission to help women of all shapes, sizes, religions, and belief systems feel good about themselves. Sometimes that means putting our own spin on classic styles to keep things interesting. A dash of tassels or a hint of fringe brings a sassy detail that says you’re not just classic—you’ve got a little spark, too!

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  • woman-owned icon

    Woman-Owned

    Hi. I'm Laurie. I'm 53 and recently took over Bette. I wanted to spend the second half of my life somewhere I could be a part of a community of women, doing something that would help women feel great about themselves. We need more of that in our lives!

  • A+ Rating

    We've achieved the highest standards of ethics and integrity as determined by the Better Business Bureau. Our unwavering commitment to providing our customers with exceptional experiences has been acknowledged, and we'rethrilled to be recognized for our efforts.

  • money back guarantee icon

    30-Day Happiness Guarantee

    We want you to be happy with all your Bette purchases. That’s why we offer a 30-day happiness guarantee. Try on your Bette pieces and, if you don’t feel fabulous in them, send them back for a refund or exchange. See our full policy here.

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